More than an agency, we are expert storytellers. FIG knows how to find the ‘little beast’ in its clients’ true stories, and then deploy those stories expertly. Specialized in natural and organic since 1995, FIG is a thought leader and innovator. In today’s 24/7 cacophony of marketing noise, FIG rises above with resonant client stories that do more than sell stuff: they contribute to the greater good.
We’re the Fresh Ideas Group. Friends call us FIG.
Our Story
When you work for clients you believe in, it’s easy to get a good night’s sleep. We’re an agency with a purpose beyond profit and we work with clients that have the same DNA. Sylvia R. Tawse founded FIG in 1995 with a vision: build a marketing firm that fills the communications gap between the organic industry, retailers and consumers with effective and powerful storytelling that needs no spin — ever. We’ve told our clients’ purposeful stories ever since.
We excel in the areas of public relations, branding, marketing communications and social media. Our clients’ missions drive us and we accelerate their stories, traditionally and digitally, in a refreshingly unconventional way. We have the track record to prove it. We’ve clocked two decades of purpose-driven marketing before it was hip to be conscious. Why? So you can also sleep better at night. How refreshing is that?
Excellence In Our Craft
Quality is everything. We deliver outstanding work for our clients, the industry and ourselves. We bring more than 109 years of marketing experience to work every day. We also believe in continually learning and ‘failing forward.’
Being Real
Being genuine is just how we roll. We speak truth not spin.
Resourceful
We pride ourselves on being enterprising, highly tenacious and effective problem solvers.
Health + Wellness
Everything runs downstream. Our daily actions impact the health of the planet, and, thus, our own health. Without health, we have nothing.
Joy
‘Nuff said.
Creating Abundance Through Profits and Growth
Conscious capitalism creates a win for people, planet and profit. FIG believes in sharing its profits with our community and our entire team.
Grace + Courtesy
Why be mean? Nice works better.